Uses of Facebook Videos in Promoting Awareness of Cervical Cancer in Makurdi Metropolis, Benue State, Nigeria
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This research examined the role of Facebook videos in raising awareness of cervical cancer within the Makurdi metropolis, the capital of Benue State. The study utilised two theories: the Theory of Reasoned Action and the Health Belief Model. A survey research method was employed to collect data from a sample of 340 respondents. The data were analysed using descriptive statistics, particularly frequency counts and simple percentages. The findings indicated that Facebook videos are effective in promoting awareness about cervical cancer and help dispel misconceptions surrounding the disease. The study concluded that Facebook videos play a significant role in increasing awareness of cervical cancer. It recommended, among other things, the incorporation of other social media platforms and the updating of the Facebook app to the latest version to improve the usability of videos.
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